Optician & eyewear websites · Healthcare
Optician websites that book eye tests and sell frames
Modern, striking websites for opticians and eyewear studios. Let patients book eye tests online, browse your frames, and trust your expertise, all built by a real UK studio you can actually call.
Why it works
Built around how an optician really works
A great optician website does two jobs: fill the test diary and show off your eyewear. Here is how we make yours do both.
Eye tests booked online
A simple online booking flow fills your test diary around the clock and cuts no-shows with reminders.
Eyewear that looks the part
A striking, editorial gallery of your frames and brands, styled to make people want to visit and try them on.
Trust built in
Your GOC-registered optometrists, real reviews and NHS eligibility, front and centre.
Easy for every patient
Fast, mobile-first and built to accessibility standards, so everyone can book and browse with ease.
We know the rules
What an optician website needs to include
Opticians are regulated by the GOC, and patients expect certain things on show. A compliant optician website needs:
GOC registration & numbers
GOCYour optometrists and dispensing opticians registered with the General Optical Council, with their GOC numbers.
NHS eye-test eligibility
NHSClear information on who qualifies for a free NHS sight test and NHS optical vouchers.
Complaints procedure
GOCHow to complain, including the Optical Consumer Complaints Service (OCCS) and the GOC.
Clear pricing
GOCUpfront prices for private eye tests, frames, lenses and add-ons, so there are no surprises.
GDPR privacy notice
ICOAn ICO-registered privacy notice and secure forms, so patient records are handled properly.
Accessible design
WCAGBuilt to WCAG 2.2 AA, so every patient can book and read with ease.
We build every one of these in as standard, so your practice launches compliant and looking its best.
What you get
Everything a modern optician site needs
From the first chat to launch and long after, you deal with the designer building your site, in plain English.
- Online eye-test booking
- Editorial eyewear gallery
- Optometrist profiles with GOC numbers
- NHS eye-test eligibility info
- Local SEO for nearby patients
- Accessible, WCAG-aware build
- GDPR-ready patient forms
- Free hosting to get started
Accessible for every patient, by default
A healthcare website has to work for everyone, including older and disabled patients. We build to WCAG 2.2 AA accessibility standards, with strong contrast, clear text and full keyboard support, and follow NHS identity guidance where it applies. Most budget agencies skip this. We do not, because your patients and the regulators expect it.
- WCAG 2.2 AA aware
- Screen-reader friendly
- NHS-identity aware
Live example
See an example optician website we built
A live example eyewear-studio site, built to show what you get. Every element a modern, compliant optician website needs is in there.
- Online eye-test booking
- GOC-registered optometrists
- Editorial eyewear gallery
- NHS eligibility
- Clear pricing
- WCAG 2.2 AA accessible
Case studies
A closer look at what we've built
Real websites for UK businesses like yours. Hover to preview a live page, or click in for the full story.
Property Investment
Ability Invest
A polished, trustworthy website to showcase handpicked property investment opportunities across Manchester and Liverpool.
Read case study
Care Recruitment
Comprehensive Care
A clean, professional site to help a UK care agency attract great staff and reassure clients, with clear calls to action throughout.
Read case study
Debt Advice
Easy Debt Help
A conversion-focused landing site with a simple enquiry form, built to turn worried visitors into genuine leads.
Read case studyReviews
In our clients' words
Business owners we've worked with, in their own words. No paid actors, no stock quotes.
How it works
Getting a website shouldn't be hard work
So we've made it simple. Three steps, real people, no jargon.
- 1
Have a chat
Call or send a message. You'll speak to a real designer who listens. No sales script, no call centre.
- 2
We build it
We design and build your site, keep you in the loop, and handle the techy bits so you don't have to.
- 3
Go live & grow
Your site goes live, and we're still here for tweaks, support, and getting you found on Google.
Pricing
Optician website prices in the UK
One-off prices with free hosting included. The price we quote is the price you pay, with nothing sneaky bolted on later.
The Startup
£450 one-off
- 5-page website
- Stock images included
- Contact form
- Free hosting
- Unlimited revisions
- Facebook page setup
Larger Business
£750 one-off
- Everything in The Startup
- Up to 10 pages
- Admin panel
- Photo gallery
- Visitor statistics
- Business email addresses
eCommerce
£850 one-off
- Unlimited products
- 0% sales commission
- Card and PayPal payments
- Easy order admin
- Mobile-friendly checkout
- Unlimited revisions
Good to know
Opticians, answered
How much does an optician website cost?
Our websites start from £450 for a 5-page site, with clear pricing and no hidden extras. Most opticians want online booking and an eyewear gallery, which we quote up front.
Can patients book eye tests online?
Yes. We add a secure online booking or enquiry flow, or connect to the system you already use, so patients can book day or night.
Will it show our GOC details and NHS eligibility?
Yes. We display each optometrist's GOC registration number and clear information on NHS sight-test eligibility and vouchers.
Can you make our frames look good online?
Absolutely. We build a striking, editorial gallery for your frames and brands, styled to bring people in to try them on.
No-obligation quote
A free quote with zero pressure to go ahead.
The price is the price
What we quote is what you pay.
Unlimited revisions
We tweak it until you're happy.
You own it
The site and files are yours to keep.
Free hosting
Included with every website.
Ready to get your business online?
No pressure, no jargon. Just a friendly chat about what you need and what it'll cost. You'll speak to the person who builds it.